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Here’s a nice find by Awful Announcing demonstrating the Disney brand’s creativity when it comes to promoting the NBA Finals. Coming from a person who is beginning to despise the Kobe/LeBron meme, it’s nice to see the folks at ESPN/ABC/Disney get this one right. Granted, if the Lakers and Cleveland do happen to make it the Finals, I can see this image being altered to feature alternating pictures of King and Mamba.

You know it’s true, so you might as well embrace it.

In case you are having a hard time figuring out who’s who — if so, it might be time for a remedial course in NBA basketball, but I digress — we have Jordan, Alcindor, Bird, Garnett, Shaq, Russell, and Magic… Just not in that order.

Tags: ESPN, Larry Bird, Magic Johnson, Michael Jordan, NBA Finals, Shaquille O'Neal

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